Kevin Jonas says he was hit hardest by Jonas Brothers breakup, nearly lost all his money – We Got This Covered

Jonas Brothers are gearing up to release their 7th studio album, with a significant and much talked about 10-year hiatus in between. The three brothers’ solo careers went in different ways, but Kevin Jonas’ path was very rarely discussed, and it seems he’s finally ready to talk about how financially difficult it was for him at that time.

Jonas Brothers rose to fame in 2008 through their Disney movies and even managed to nab a Grammy nomination for Best New Artist. Back in those days, Disney and Nickelodeon had an infamous badge on artists — be it actors or musicians. You were for young fans, and you could never grow with them. So Miley Cyrus had her own boisterous path of becoming more risque in her public and even private life, for the Jonas Brothers, however, they just decided to break up their band.

Their career paths obviously bore different financial results, and Nick and Joe managed to stay in the press because of their relationships and their pop hits, but for the relatively reserved Kevin, his path was more in the business side of things. In an appearance on The School of Greatness podcast, Kevin Jonas talked about his thriving business career and gave tidbits on the lessons he learnt along the way that enabled him to make all the right moves.

According to People, Kevin Jonas is the proud owner of an influencer management company called The Blu Market. The company connects social media influencers with the biggest companies in the world who need to find a face to communicate their products and services. Kevin Jonas told Forbes that being part of the start-up company was really no different from being part of a band. And he’s also gotten into some other tech startups like Yood and We Heart It.

However, like most investors, Kevin’s story began with pretty low lows. On the podcast, he shared about his earlier experience in business saying, “I’ve seen the beginning of the success to financial success, not knowing what money really was and understanding it — to not having [it], to losing almost all of it.”

The lead guitarist of the Jonas Brothers shared that he spent his money down to the final 10% and was basically running on E. He chalked up the experience to “not having the right partnerships” and that he was building and investing in a lot of things that just were not working out.

He obviously got both a second chance at not only business but also music. The idea of him almost losing anything after his pop career and then getting all back tenfold is the stuff of fairytale. And when they finally did get back together as an official pop group, they reclaimed their position right back on top. The release of their song “Sucker” was such a significant pop moment when it came out, with all the 3 brothers shooting the video with their then-wives. The video even went on to win an MTV video music award and get a Grammy Award nomination too.

All seems well in the Jonas kingdom, and their album aptly about second beginnings is called Greetings from Your Hometown, scheduled for release this coming Aug. 8.